The Art of Mobile App War: Know Thy Enemy and Thyself

“If you know the enemy and know yourself, you need not fear the result of a hundred battles. If you know yourself but not the enemy, for every victory gained you will also suffer a defeat. If you know neither the enemy nor yourself, you will succumb in every battle.” ― Sun ...

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Digital Marketing in the Philippines

There are more people today viewing Facebook, Youtube, Twitter, Instagram and a bunch of apps compared to the number of people who are watching TV, listening to radio or engaging in any other forms of traditional advertising. Big brands are funneling their advertising budget t...

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The Next Big Thing in Digital Marketing: Generation Z

Generation Z are already coming of age, with a huge number of them now graduating from school and entering the workforce. The Gen Zers are projected to make up a large part of the consumer population in the next few years, it is high-time for digital marketers to take notice of t...

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Why Digital Marketing Services Will Boost Businesses

There’s tough competition when managing a business online, and in the Philippines, the number of businesses that are embracing the power of the Internet is ever growing with their expansion going beyond borders. Reaching out to potential customers has never been easier and that...

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The Unofficial Alphabet of SEO

More and more, Google is improving its search function to give results that cater best to humans rather than just focusing on mechanized results. The more sophisticated Google’s engine gets, the closer to human it becomes and the better it is for end users. Regardless of change...

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How Virtual Reality Impacts Businesses & Industries

In the past years, we’ve seen virtual reality championing the cause of the entertainment industry. From VR pods offering an immersive cinema experience to gamers slashing and hacking their way against invisible enemies, the development phase of the VR technology has made inno...

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Designing Websites that Work for Audiences

Have you ever found yourself on a website where there are just one too many things going on? You go to the website with a genuine interest in their products or services and end up using too much of your time figuring out where the FAQs or the Subscribe button is. Some websites ma...

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Cost and Challenges: The industry of mobile apps development in the Philippines

Mobile applications, or simply “apps”, have become part of daily life. With the advent of several models of smartphones, even those who are on a tight budget can afford to purchase one. This provides a good source of revenue not just for telecommunications companies, but also...

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Quick guide to accomplish your project fast

Several articles about how to find an ideal online marketing service provider have been written.  How do clients get assured that they will achieve the results that they always wanted?  Surely, the service provider plays a crucial role in making the clients happy. But for us...

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