Both iConcept Global Advertising Inc. and Baliuag University recognize the fact that there is a huge discrepancy between the teachings in school and the technical competency required by the marketplace.
“Often, we would encounter applicants who are admittedly not equipped technically. We would ask them about the content management systems that they know and they would give us an uncertain answer,” iConcept President Marlon Owen Cruz observed.
Cruz explained that helping the academe is one of the responsibilities of the company. “It’s our humble gesture of giving back to the institutions that hone the skills of future professionals.”
Baliuag University, one of the recipients of the iConcept’s University Seminar Series, is very positive that giving their faculty members training inside an IT firm will help boost the competency of their students.
The two-part development program is comprised of training in different areas of Internet-based marketing namely, Responsive Web Design and Development, E-commerce Development, and Search Engine Optimization (SEO).
iConcept Global Advertising Inc. and Baliuag University School of Information Technology Education formalized its strategic partnership through a ceremonial signing of a Memorandum of Agreement (MOA) last August 1, 2013 at B.U. main Conference Hall, Baliuag Bulacan.
The Signing of Memorandum of Agreement (MOA) was graced by B.U Executive President Dr.Patricia B. Lagunda, B.U. Chairman and President Dr. Alicia S. Bustos, VP for Academic Affairs and Research Dr. Flordeliza A. Castro, Dean of School of Information Technology Education Mr. Bernandino P. Malang, iConcept Operations Manager Mr. Jose Cris Sotto and iConcept President Engr. Marlon Owen Cruz.
During the event, high ranking officials from the University also discussed the possibility of another partnership for the internship program of students plus the drafting of their online I.T. courses.
For his part, Sotto said that B.U.’s program for Information Technology is one of the most comprehensive offerings in the country. “The drafting online courses will definitely raise the quality of education received by BU students a notch higher,” Sotto said, adding that “Online or blended learning is a world-wide trend that has been proven effective in advancing the student learning.”